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June 12, 2023 | Transactions, M&A

Zelig advises Vizolution on Sale to Lightico

Zelig is delighted to announce that it has acted as sole financial advisor to Vizolution on its sale to Lightico. The combination of Lightico and Vizolution creates the global leader for customer interaction SaaS platforms that deliver end-to-end digital customer journeys. The joint company’s solutions are already deployed by leading financial services companies, including Capital […]

Zelig is delighted to announce that it has acted as sole financial advisor to Vizolution on its sale to Lightico. The combination of Lightico and Vizolution creates the global leader for customer interaction SaaS platforms that deliver end-to-end digital customer journeys.

The joint company’s solutions are already deployed by leading financial services companies, including Capital One, GM Financial, HSBC, Santander Consumer Finance, NatWest, BNP Paribas, and TD Bank as well as leading telcos including BT / EE, Virgin Media O2 and Three.

The merged business will have a strong shareholder base including high-profile strategic and financial investors such as Capital One Ventures, HSBC Ventures, Santander, NatWest, as well as Crescendo, Lool Ventures, Mangrove Capital and Oxx Capital.

“Vizolution has been providing customer experience services to market-leading enterprises to help them transform and improve digital experiences for millions of their customers. By joining forces with Lightico, we’ll leverage the best of both technologies, people and organizations to deliver a strong, scalable, cloud-based offering that will deliver even greater value to our clients and their customers.

 

Zelig worked with us to evaluate multiple potential strategic options and find the best home for Vizolution. Zelig’s advice throughout was insightful and effective, especially in managing the processes and motivations of the multiple stakeholders involved.”

Bill Safran

CEO, Vizolution

“Customer expectations for service companies to offer seamless, digital experiences continue to soar, and bringing Vizolution into the Lightico fold will result in a more robust platform devoted to helping businesses deliver world-class digital experiences. With this acquisition, we are combining the leading providers of end-to-end digital customer journeys in North America and Europe to become the de facto global leader.”
Zviki Ben Ishay
CEO and Co-Founder, Lightico

Customer Perspectives

“As early backers of Vizolution, we’ve long believed that streamlining complex customer-facing interactions, especially in the financial services industry, is critical to success. Lightico’s acquisition of Vizolution is a significant step towards bringing this change to the entire industry, and we look forward to continued success together.”
Terecina Kwong
COO, HSBC Europe, and Vizolution Board Member
“Vizolution’s technology as well as the team behind it has enabled Santander Consumer Finance to provide customers with an exceptional digital consumer lending experience. With Lightico and Vizolution combining forces, we’re confident that the new, larger company will help Santander Consumer Finance further its digital footprint and be one of the most important leaders in digitizing the consumer lending market.”
José Luis De Mora
CEO, Consumer Finance at Santander

About Vizolution

Vizolution is Europe’s leading CX SaaS company dedicated to helping organisations make great customer journeys effortless. Businesses require that customer experiences are as efficient as possible and that customers can complete journeys in the method that suits them best, via any device. The Vizolution platform is used by global enterprises across 13 countries to enhance their offering, and has received numerous accolades for CX innovation, including at the European Contact Centre and Customer Service Awards, Deloitte Fast 50, the Sunday Times Hiscox Tech Track 100 and the Inc.1000 Europe.

About Lightico

Lightico is an award-winning SaaS platform that empowers businesses to accelerate their customer journeys through automated workflows. With the Lightico Compliant Digital Completion Platform, companies leverage no-code workflows to easily collect customer eSignatures, documents, and payments, and authenticate ID in real time – straight from the customer’s smartphone. By unifying the previously siloed steps of customer-facing processes, businesses enjoy faster and shorter sales and servicing cycles, boost NPS, and significantly improve their completion rates.